Services.
Each engagement or partnership is customized to your specific needs and goals. We provide multiple options so you can choose the value that makes the most sense for you and your budget. What every service has in common is that they’re always in support of your business strategy and customer strategy.
Five Major Solutions
We work with five key solutions to deliver critical business outcomes and solve your problems.
Rapid Results
to solve a critical business issue.
Outcomes
Get smart answers fast with data-based expert insights and a strategy to resolve the issue.
Have a better, more holistic understanding of the impact of a decision on the brand and the business.
Problems Solved
-
You need to tap into market/industry insights to make data-based choices to resolve an issue fast.
-
Your business is struggling; you think it’s brand-related but don’t know where to start.
-
You need an objective, expert, data-based perspective that everyone can understand quickly and a plan/options to move forward.
Position
you to win vs. competition and build customer loyalty.
Outcomes
Stand out and win versus your competition. Find your best customers and secure their loyalty.
Build a brand strategy that drives your business and customer strategy for greater success.
Problems Solved
-
You need to operationalize your brand consistently across touchpoints.
-
You need a better way to organize your brands, products, or services for better market presence and sales.
-
You’re in a competitive market and need to be differentiated enough to break through and drive growth.
-
You have an acquisition, division, or team that you need to integrate better.
Expand
your business with new customers and into new products or services.
Revitalize
your brand's visual and digital assets to accelerate your growth.
Outcomes
Reinvigorate your brand look, tone, and feel and how it's brought to life for your audience.
With new visual and digital assets that make your brand stand out, connect with more customers, and beat the competition.
Problems Solved
-
You need to revitalize our brand and better communicate what we stand for.
-
You need to refresh your brand’s look and feel to break through the clutter of competing brands and reconnect with your customers.
-
Your growth has leveled, and you need to know how your brand can help you reach the next level and meet your targets.
-
You need to leverage your brand look, feel, and stories in sales and marketing tools to improve customer acquisition.
Transform
your organization and results with empowered Brand Ambassadors.
Outcomes
Reach next-level growth with a stronger customer-centric organization.
Empower your employees to become your greatest brand advocates, which results in:
-
• Stronger employee engagement.
-
• Better customer experience.
-
• Greater brand impact.
Problems Solved
-
You want to empower your employees to understand your strategy and champion your brand.
-
You need a more customer-centric organization to create more meaningful customer experiences.
-
You need your leadership on the same page to build a winning brand game plan.
-
You need better cultural alignment using our brand to unify, motivate, and retain employees while attracting new talent.
How We Partner With You
-
FOCUSED ON YOU
We only take on a limited number of clients so that you get our complete attention. We customize our service to fit you and your needs.
-
AGILE & NIMBLE
We keep it small, smart, and swift; we don’t waste your time. This work is filled with challenges and changes; we don’t let that hold us back.
-
WE GUIDE, CHAMPION & SERVE
Our purpose is to support, guide, collaborate, and challenge you. We love this work, and it shows.
-
NEVER MORE THAN YOU NEED
We give you what you need and don’t bother you with complexity, bureaucracy, and other things you don’t need.
-
WE LEAVE NO ONE BEHIND
Unless we’re all aligned, we’ll have trouble later, so we work with you to resolve the tough issues and times up front.
-
WE STAY IN OUR LANE
We aren’t experts at everything; we’ll bring in other experienced experts into this work as needed.
Here are some of the branding and marketing activities we specialize in.
Brand Health Check & Market Landscape
Brand Strategy & Storytelling
Brand Purpose, Vision, Mission, & Values
Consumer, Customer & Shopper Insights
Qualitative & Quantitative Research
Strategic, Innovation, & Creative Workshops
Naming & Tagline
Brand Portfolio
Brand & Product Architecture
Concept Development & Research
Agency Partnership & Alignment Briefs
Brand Design, Identity, & Assets
Sales & Marketing Tools
Brand Activation & Implementation
Sales & Marketing Funnel